• Are you an entrepreneur who wants to thrive and create an impact?

    Be known for your expertise.

    Maintain a good work-life balance.

    Improve your performance .

  • If you're like me, you probably have a strong sense to use your skills and business to serve others. You may be interested in conscious capitalism and personal growth. You have developed your skills and gained experience in work life. Yet, you feel that there is more that you could bring to the world.

    I offer coaching programs and workshops for committed, growth-minded professionals, companies and non-profits. For the bravehearted who want to make things happen and create value beyond profit. Interested in finding more? Let's connect and start the conversation.

  • Pic. Rimma Lillemägi

    About Heli

    As a values-driven personal branding and business coach Heli Sirkiä helps professionals and companies make their expertise visible and build their reputation in an authentic way so that they can add muscle to their marketing - to achieve the growth they dream of.

    Instead of surface level branding, she gets to the core of the personal values so that you can live your truth and build your brand based on it. For companies this means sustainability, for people it means authenticity.

    Since her youth, she has been the creative one interested in music and storytelling. In the United States, she learned the growth mindset: to take risks, try things out and not think so much what other people think. She enjoys lively discussions and even debates. By sharing ideas and viewpoints, we learn and develop.

    She has studied in Mannheim and St. Gallen, the best ranking business schools in German-speaking Europe. She holds international BBA and MBA degrees from the Helsinki School of Economics and Business Administration (Aalto University) and has been a judge and mentor for startups. Always evolving, she is passionate about the aspects of freedom; not only personal freedom, but what it means for companies and customer experience.

    She has been interviewed as an image and personal branding specialist on Finnish national channel YLE TV1, Radio 1, YLE news, Iltalehti, Kauppalehti, Kauneus ja Terveys (Health and Beauty) and PODIUM magazine.

    Heli resides in Helsinki and works with clients globally via internet. She enjoys music, arts and nature.

    Let your skills and personality shine.

    For more info:
    +358 503362529

  • Testimonials

    Heli played a crucial part in my journey of the last 3 months, she opened my eys in terms of personal branding, inspired me to turn my work life upside down to start establishing my own company. Going out to change the world - why not. Boundaries to my future, I don't see them anymore, kiitos/thanks und Danke Heli.

    - Verena Rentrop, Chocolate Angel Oy


    Heli and her ElämänTimantti, personal branding and life management-tool, has helped me to create a brand, set personal goals and find venues to focus on to reach those goals. I had the chance to participate in the ElämänTimantti-pilot - I'm glad I took it.

    - Niko Mäkelä, Art Manager at Housemarque

  • Growth Mindset Newsletter

    Subscribe to the monthly newsletter and get the latest blog posts, tips and insights among the first directly to your inbox. You will also get 50 € off from your first 1:1 session (normal price 149€).

  • Personal Branding


    Startup Mentoring

    Women Startup Competition

    Business Consulting

    Inbound and Content Marketing

  • Are you ready to make dreams happen?

    Diamond​ ​of​ ​Life​​ ​is a holistic 3 month program where you develop your Diamond from within, so that you can reach your goals, be true to yourself and make a difference on what matters.

    The program consists of individual modules

    You will receive a pre-assignment before the program and we will work it from there forward. Every program is customized to match your objectives. Depending on your situation, we can have a weekly or bi-weekly 1:1 Skype or phone coaching sessions. You will have custom assignments that support your personal and professional growth. We will be covering for example following topics:

    • How to improve your LinkedIn profile  
    • Writing compelling copy for your website
    • Creating a blog and content strategy
    • Personal image that matches your values and goals
    • Self-leadership and leading change
    • Work-life balance 
    • Thriving physically, emotionally and financially.

    In case you have a burning question or need a sounding board, you can book also book one time session.
    The price depends on the number of sessions in the program:

    • one time session 149€
    • bi-weekly 299€ / month
    • once a week 500€ / month

    The personal branding coaching program includes online learning material and interactive exercises. A customized online course is available by request.

    If you are serious about taking your career and business to the next level, drop me a line. Tell me a bit about yourself, your situation and expectations and we can book a conversation to see how I can help you move forward in creating your brand for business and life.

  • Speaking & Workshops

    Challenge the status quo. Always.

    Keynotes and workshops are an excellent way to evoke new ideas. They bring insights and inspiration to your team meetings and customer events. A 90-minute fast paced, information packed keynote will generate discussion and most likely also action. Here are some theme suggestions:

    How to Align Corporate Brand and Personal Brand

    In the future companies and employees need to consider, how corporate and personal brands are aligned so that they both can prosper. In this highly interactive and exploratory presentation, we seek new solutions together.

    Personal Branding - Sustainable Leadership and Life Design

    The benefits of personal branding go beyond self promotion or job search. It is a modern leadership skill that enables intentional and holistic design of fulfilling life both for you and your team.

    Women, Career and Impression Management

    Media and branding can be a double-edged sword for women. In career management women have more issues to consider than their male counterparts. This presentation focuses on the tools that impression management offers. It can help detect and manage unexpected pitfalls and opportunities in communication and career management.

    Workshops are always customized for each client. For more information or a customized offer, please contact me at heli [a] helisirkia.com or + 358 50 3362529.

  • How can I help you?

    If you are interested in taking your personal and professional life to the next level or empower your employees through inspiring keynotes or workshops, let's connect and discuss more.

    I can take only limited number of personal coaching clients, so if you are seriously committed to change, please fill out the form below. I will get back to you within 24 hours.

    Helsinki, Finland.
    +358 50 3362529
  • Blog

    While the English language blog is still 'work in progress' here are some of my thoughts about personal branding and social selling in Finnish.

    December 4, 2017 · asiantuntijabrändi,yritysbrändi,työnantajakuva,sosiaalinen media
    Kuinka voi markkinoida asiantuntijuutta ilman identiteettiä? No ei tietenkään mitenkään. ...
    November 28, 2017 · henkilöbrändäys,asiantuntijabrändi,imago,työnantajakuva,sosiaalinen media
    Kun olet kirkastanut päämääräsi ja osaamisesi, on aika tehdä suunnitelma, miten parhaiten viestit...
    November 20, 2017 · henkilöbrändäys,asiantuntijabrändi,imago,hyvinvointi,uravalmennus
    Henkilöbrändäys on prosessi, joka lähtee aina sisältä ulospäin. Se vaatii rohkeaa itsensä ja...
    More Posts
  • Sosiaalinen media

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